What I Learned From Jack Stack

Posted on 28. Jan, 2009 by Bob Wilson in Gymnastics Business

I read a lot. Whether it’s biographies, business books or local papers, I’m always reading. And I’m always hassling my staff with article clippings or a great book. Which is why our blogs are so great – I can finally share some of my clippings with someone other than the sales staff.

So, whether you are in the dance or gymnastics “business”, here’s something that inspired me, maybe you will like it too…

This month in Inc. Magazine, Jack Stack, one of my favorite writers and motivational business speakers, had a little, 3-inch column.

Small? Yes. Still Powerful? Definitely.

In the piece, Stack talked about how his daughter has managed to grow her high-end apparel business despite the recent recession. Instead of rolling over and lamenting the downturn of the economy, Stack convinced his daughter to really utilize her sales staff to get people into the store and buying.

In October 2007, she did about $55,000 in sales. In the same month -October 2008, the store did about $81,000 despite luxury clothing being low on the list for most consumers in a recession. She almost doubled her sales by focusing on what customers want and working diligently to get existing and new customers into her store.

It’s articles like these that always keep me thinking – what dynamic steps do I need to take as a business person? How can I grow?

In my opinion, you’re either moving forward or you’re moving backward – you can only stay stationary for a small period of time, let’s all get moving and now!

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